Caring for Clients: Meet Victoria and Frencis

July 3, 2018

Our clients depend on the Canna Advisors team to advise them by navigating the complexity of the industry. Our experienced team takes pleasure in being with clients every step of the way.

Victoria Trusty and Frencis Perret-Gentil are outstanding examples of team members who go above and beyond to help clients problem-solve and educate them throughout their entrepreneurial journey. Enjoy getting to know Victoria, one of our veteran employees, and Frencis, our newest hire, and call us if you need expert guidance for your cannabis business!

Victoria Trusty, Senior Account Manager

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Victoria Trusty

What is your role at Canna Advisors?
As Account Manager, I am the main point of contact for our clients in all states that we are working in. I answer questions that the clients have about details and regulations specific to their project and ultimately serve as a liaison between the clients and our services team. If I cannot answer a question I put the client in contact with the subject matter expert on our team or a preferred vendor to respond. I also work with the Project Managers to coordinate the delivery and editing of the materials sent to clients.

What job(s) were you doing before joining Canna Advisors?
My transition into cannabis was when I became the first manager at the world’s first Bud & Breakfast in Denver. It is a bed and breakfast that supplies recreational cannabis as an amenity and gives tourists a safe place to experience legal cannabis. Prior to that, I was always in a customer service or sales role. I strive to give clients and customers the level of service that I would want to receive.

What is your favorite part of your job?
My favorite part of my job is when we win licenses for clients! The amount of gratitude that is shown by clients and other team members, as well as the sense of accomplishment, makes all of the long hours and hard work worth it!

Tell us something you do every day, without fail:
I read regulatory updates from different states with cannabis programs and news articles about the industry. It is very important to stay on top of any changes that states make to rules and regulations in order to be confident in the information that I am providing to clients. It is also interesting to read all of the different things happening within this industry and keep on top of the trends happening around the world!

What cities have you lived in?
Jackson, MS – New Orleans, LA – Dallas, TX – Denver, CO

What do you do in your spare time?
Going out to see live music takes up the majority of my time outside of work. I love the atmosphere of concerts and shows because music is one of my passions. I love being outdoors as well. Anything that gets me into nature is definitely part of my free time!

Tell us a little about your family:
I am the middle child of 4 girls. I was the only tom-boy out playing in the creeks while my sisters were playing with dolls and having tea parties. My parents are both very supportive of me and what I do. My mom has now become the resident cannabis expert for the tiny conservative town where she lives!

Travel Wish List:
My travel wish list includes Belize (dream destination since I was a little girl), Thailand, Cambodia, the Philippians, anywhere in the Caribbean, Australia, and New Zealand.

Interesting/little-known/unique fact(s) about you?
I am a classically trained first soprano. I went to a JR/SR high school for the arts run by the state, which I had to audition to attend. I was accepted among 35 others in the state of Mississippi to be a part of the vocal performance program. We got to sing at Carnegie Hall in NYC and won many different local, regional, and national competitions for choral performance. The training and education that I received from that school helped me to gain a pretty nice scholarship for college (Loyola).


Favorite quote(s): “Don’t do anything Betty White wouldn’t do.”
Favorite author(s): Mark Manson, Shel Silverstein, C. S. Lewis
Favorite smell(s): Mimosas (the flower, not the drink) and gardenias, fresh rain, ocean air
Favorite sound(s): 4:20 Air Horn! My team started playing an air horn at 4:20 as a joke, but it stuck. Now it is part of the daily routine! It also lets us know the day is almost over!
Favorite place(s): The beach/around the ocean, Red Rocks, with my family
Favorite food(s): Anything chocolate – I may have a slight addiction.
Seafood is my jam, although out here [in the landlocked state of Colorado] I am a little cautious about where to get it. I am not a picky eater so ‘foods I don’t like’ is a much shorter list!
Favorite way to consume cannabis: I am still pretty old school. I like smoking actual flower in a pipe, joint or blunt. Being a southern girl, blunts are my favorite. Dabs are fun too, but flower keeps my tolerance at a manageable level.

Will you name a few items on your bucket list?
See the Great Barrier Reef before it dies (*tear), learn to breakdance, own a beach house, visit every state in the country, go to space – so many more!

What do you order at a bar?
Gin & Tonic with mint is my poison of choice.

If you could have any superpower, what would it be?
I would want the ability to shape-shift. I would want to be able to turn into anyone, any animal, any object.

If you were an MLB player, what would your walkout song be?
She’s a Bad Mama Jama – Carl Carlton

Frencis Perret-Gentil, Cultivation Operations Expert

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Frencis Perret-Gentil

What job(s) were you doing before joining Canna Advisors?
Director of cultivation for numerous cultivation facilities in Denver, Boulder.

Tell us something you do every day, without fail:
Give it !00%

What cities have you lived in?
Miami, FL – Honolulu, HI – Mead, CO

Tell us a little about your family:
My dad is from Venezuela and my mom is from Mead. I was born in Miami and moved to my mom’s home town after losing our house in Hurricane Andrew.

Travel “wish list”?
Surfing trips to Indonesia and Tahiti

Interesting/little-known/unique fact about you?
I surf in my free time and on vacation.


Favorite smell(s): Blackberry Kush

Favorite place(s): Oahu, Honolulu

Favorite food: King Crab

Favorite way to consume cannabis: Flower: Joint

Bucket List Items?
Own a house on the Big Island

What do you order at a bar?

If you could have any superpower, what would it be?
Heal people and animals

Contact us today and leverage our expert bench strength to your benefit! When you need expert cannabis business guidance, Think Canna.

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