Canna Advisors Front Line – Meet Bob Wagener

Bob Wagener is one of Canna Advisors’ main points of contact for our office operations.

Bob Wagener, VP of Business Development

bob wagener outside office

Bob Wagener enjoying the outdoors

What is your role at Canna Advisors?
I work with clients to understand their objectives so we can properly match Canna Advisors services to meet client needs.

What inspired you to work in the cannabis industry?
First and foremost a belief that a natural plant should not be illegal causing the incarceration of, and ruining the lives of, thousands of people. Secondly, the exciting and historic opportunity to work in the conversion of an industry from illegal black market to a legally regulated industry employing thousands and contributing to society.

Favorite part of your job?
I enjoy meeting clients in the early stages of development and working with them from dream to reality. It’s so satisfying to see these businesses get up and running and then think back to our first conversations.

What’s the best thing about working at Canna Advisors?
Diane and Jay have done an incredible job of creating and maintaining a positive and productive culture. As a business, we move from deadline to deadline under a great deal of pressure. Even under constant pressure, the entire company works as a team, supporting each other and doing what it takes to get the job done right.

Describe a really big accomplishment:
I spent several years renovating a 200-year-old historic farm house and barn. Through the years of work, I had a picture in my mind of what it would look like when I was done. I thought I’d own it forever and retire there someday. After 8 years, I walked into the farm yard on a spring morning and took in a 360-degree view of the farm. It was exactly what I had always pictured. I was done. I sold the farm several weeks later and moved on. I had other lives to live.

Where are you from? If not from Colorado, what brought you here?
I was born in Grand Rapids, Michigan, and then moved to New Jersey as a boy. I grew up and went to college in New Jersey. I then worked in the New York City area for over 15 years.

What cities have you lived in?
While working out of NYC, I bought a 100-acre horse farm in upstate New York, which I renovated and operated for 8 years as a hobby. It was there I met my wife who had grown up locally. After selling the farm, we moved to Chicago where I worked as an International VP of Sales for a large international manufacturing company. After a few years in Chicago, I reluctantly accepted a one-year contract to join a small tech company in Colorado, thinking we would move back east once that work was done. That was over 10 years ago, and we now consider Colorado our permanent home.

What do you do in your spare time?
My wife, son and I are outdoor enthusiasts enjoying camping, biking, hiking, climbing, paddle boarding and more. We get out just about every weekend. When not out and about I enjoy making homemade wine and pasta.

Tell us a little about your family:
My wife, Erin, and I have been married for 15 years. Our son Atticus just started high school. We have two dogs.

Travel memories?
I did a ton of business travel when my son was young. By the time he was two, he had been from Hawaii to Maine and down to Florida. He took his first steps in the Venetian hotel in Las Vegas. He won’t remember any of it, but we have all the pictures to prove it!


Favorite quote(s): “Too much sanity may be madness – and maddest of all – to see life as it is – and not as it ought to be.” – Cervantes

Favorite author(s)? John Steinbeck, Robert Persig, Miguel Cervantes

Favorite sound? Classic record albums, played on a turntable connected to real wooden cabinet speakers.

Favorite place? Around a campfire in the mountains under a sky filled with stars.

Favorite food(s)? We enjoy cooking at home with real ingredients. I have a wide range of favorite foods but it has to be real, not from a box, can, or package. However, I’m not above sneaking in some fast food every so often.

Favorite way to consume cannabis? I can’t smoke like I once did. I enjoy low temperature vape pens, liquids and edibles. I really appreciate the growth of the legal industry which has led to broader options for consumption.

Will you share an item or two on your bucket list?
I want to take two months and do a motorcycle tour all around the US visiting friends and family.

If you could have any superpower, what would it be?
Flying. It would be great to soar through the sky and see the world from above. Plus, it would make the morning commute a lot easier.

If you were a MLB player, what would your walkout song be?
The Ava Maria played on violin. I’d rather lower my opponent’s adrenalin than pump it up.

Contact us today and leverage our expert bench strength to your benefit! When you need cannabis business guidance, Think Canna.

Related Posts


Boulder, CO



Keep In Touch

  • This field is for validation purposes and should be left unchanged.